Real Results
See What I Build. See What It Does.
Not mockups. Not promises. Real businesses, real platforms, real metrics. Here's what happens when a service company switches to SolutionDG.
SB Custom Coatings
From invisible on Google to fully booked in 60 days
SB Custom Coatings was running their epoxy flooring business entirely on word-of-mouth and a basic WordPress template that ranked nowhere. I built them a full platform — SEO service pages, area pages, CRM, cost estimator, and automated follow-ups. Within 60 days, they were ranking on page 1 for 15+ city-specific searches and generating 30+ leads per month from organic traffic alone.
Before & After: The Numbers
Google ranking
Page 5+ (invisible)
Page 1 (15 cities)
Monthly organic leads
0–2
30+
Page load time
4.2 seconds
0.8 seconds
Service pages
0 (one generic page)
6 SEO-optimized
Area pages
0
15 cities covered
Google reviews
4 reviews
4.9 stars (automated)
Lead response time
Hours (manual)
< 5 min (automated)
Google Ads spend
$200/month
$0 (organic only)
Before & After: The Site
Steve had been coating garage floors and commercial spaces for years, building his reputation one referral at a time. His WordPress site looked decent — blue header, metallic epoxy hero image, HomeAdvisor badge — but had zero SEO structure. No dedicated service pages, no area pages, no schema markup. It was a brochure, not a lead machine. He was paying $200/month for Google Ads that generated inconsistent leads, and had no way to track where any of his business was coming from.
- WordPress site looked okay but had zero SEO — page 5+ for "epoxy flooring near me"
- No dedicated pages for different services (metallic, flake, commercial, residential)
- No area pages — invisible in every city except his headquarters
- No schema markup — Google didn't understand his business, services, or reviews
- Portfolio photos stuck on his phone, not working for him online
- No CRM — leads came in via phone calls and texts with no tracking
- Manually creating quotes in text messages and Word documents
- No follow-up system — missed calls meant missed jobs
- No online reviews strategy — 4 Google reviews despite dozens of happy customers
- Spending $200/month on Google Ads with no idea what was converting
A complete business platform that ranks on page 1 across 15 cities, captures every lead into a CRM, sends automated follow-ups, generates professional quotes, and requests reviews after every job — all from one dashboard.
- Ranking on page 1 of Google for 15+ city-specific searches
- 6 dedicated service pages — garage floor epoxy, metallic, flake, commercial, polishing, staining
- 15 area pages covering the entire Grosse Pointe metro service territory
- Full LocalBusiness, Service, FAQPage, and AggregateRating schema markup
- Portfolio gallery managed through admin dashboard with before/after photos
- Every lead tracked in CRM with source attribution (Google, direct, referral)
- Built-in cost estimator that pre-qualifies leads with project details
- Automated review requests after completed jobs — now at 4.9 stars
- Quote builder with branded PDF delivery and one-click invoice conversion
- Killed the Google Ads spend — organic traffic now exceeds paid traffic 5x
Inside the Platform
What I Actually Built for SB Custom Coatings
SEO pages, CRM, cost estimator, review automation, admin dashboard — here's a walkthrough of every feature running on SB Custom Coatings's platform.
SEO Website with Service & Area Pages
6 dedicated service pages each targeting "[service] in Grosse Pointe" keywords. 15 area pages covering every city in the service territory. Each page has unique content, schema markup, and internal cross-links. This is what drives the page 1 rankings.
Built-in Cost Estimator
Visitors select their garage size, coating type (metallic, flake, solid), and add-ons to get an instant ballpark price. Steve gets a qualified lead with project details — square footage, coating preference, and budget range — instead of a generic "I want a quote" form submission.
“I was paying $200/month for a website that did nothing. Within 3 weeks of switching to SolutionDG, I had my first lead from Google. By the end of month two, I'd booked $12,000 in new jobs — all from people who found me online. The CRM and booking system alone save me hours every week.”
Steve B.
Owner, SB Custom Coatings
SuperDry Basements
From a basic GoDaddy page to the top waterproofing site in Macomb County
SuperDry Basements had 25+ years of waterproofing experience and over 100 completed projects — but their online presence was a generic GoDaddy template that ranked nowhere. I built them an SEO-optimized site with 8 service pages, 15+ area pages covering Southeast Michigan, a built-in cost estimator, and a CRM to track every lead. They went from invisible on Google to ranking for waterproofing searches across Macomb, Oakland, Wayne, and St. Clair counties.
Before & After: The Numbers
Google ranking
Not ranking
Page 1 (multiple cities)
Service pages
0 (one generic page)
8 SEO-optimized
Area pages
0
15+ cities covered
Google rating
5.0 (few reviews)
5.0 (growing via automation)
Lead tracking
None (phone only)
Full CRM pipeline
Cost estimator
None
Built-in (pre-qualifies leads)
Page load time
3.8 seconds
0.9 seconds
Online presence
GoDaddy template
Full business platform
Before & After: The Site
SuperDry had been waterproofing basements across Southeast Michigan for over two decades, building a stellar reputation through referrals and word-of-mouth. But their GoDaddy site was a single-page template with a phone number and a few stock photos — no service pages, no area pages, no way for Google to understand what they do or where they do it. Every lead came from referrals or yard signs. Zero organic traffic.
- Generic GoDaddy template — one page, no SEO, invisible on Google
- No dedicated pages for different services (waterproofing, crawl space, sump pumps, crack repair)
- No area pages — missing search traffic from 15+ cities they already serve
- No schema markup — Google had no structured data about their services or reviews
- 25+ years of expertise and 100+ projects with zero online presence to show for it
- No CRM — leads came in by phone with no tracking or follow-up system
- No cost estimator — every inquiry required a phone call just to get a ballpark
- No review strategy — 5.0 Google rating but only a handful of reviews
- Competing against companies with worse work but better websites
A full SEO website with 8 dedicated service pages, 15+ area pages across Southeast Michigan, a built-in cost estimator, CRM with lead tracking, and automated review requests — all managed from one admin dashboard.
- 8 dedicated service pages targeting waterproofing searches across Southeast MI
- 15+ area pages covering Macomb, Oakland, Wayne, and St. Clair counties
- Built-in cost estimator that pre-qualifies leads with project details and budget range
- Full LocalBusiness, Service, FAQPage, and AggregateRating schema markup
- CRM tracking every lead with source attribution — know exactly where each call comes from
- Automated review requests driving consistent 5-star reviews on Google
- Portfolio gallery showcasing 25+ years of completed waterproofing projects
- Admin dashboard — edit services, FAQs, testimonials, and blog without a developer
- Lifetime transferable warranty prominently featured as a trust signal on every page
Inside the Platform
What I Actually Built for SuperDry Basements
SEO pages, CRM, cost estimator, review automation, admin dashboard — here's a walkthrough of every feature running on SuperDry Basements's platform.
SEO Website with Service & Area Pages
8 dedicated service pages — basement waterproofing, crawl space encapsulation, sump pump installation, foundation crack repair, and more — each targeting "[service] in [city]" searches. 15+ area pages covering every city in their Southeast Michigan service territory.
Built-in Cost Estimator
Visitors choose from 6 waterproofing project types — basement waterproofing, foundation repair, crawl space encapsulation, crack injection, sump pumps, and egress windows — then answer questions about their project to get an instant ballpark price. SuperDry gets a pre-qualified lead with project details instead of a generic inquiry.
Admin Dashboard & CRM
Full admin panel to manage leads, track submissions through a sales pipeline, send quotes and invoices, manage portfolio photos, edit testimonials, and update estimator pricing — all without touching code. Password-protected with instant email and SMS notifications on new leads.
Contact & Lead Capture
Every page funnels visitors to a contact form or phone call with trust signals — 5.0 rating, 30+ reviews, Licensed & Insured, Same-Day Response. Form submissions hit the CRM instantly with email and SMS alerts so no lead goes unanswered.
“We had 25 years of experience but zero online presence. Within weeks of launching, we started getting calls from people who found us on Google — homeowners searching for exactly what we do. The cost estimator alone saves us hours every week because leads come in already knowing what to expect.”
SuperDry Basements
Owner, SuperDry Basements
PrideShield Sealcoating
From zero online presence to growing a sealcoating business across Detroit
PrideShield Sealcoating was running entirely on calls, texts, and word-of-mouth — no website, no online presence, no way for new customers to find them. I built them a full platform from scratch — 6 service pages, 15 area pages across the Greater Detroit metro, a cost estimator, and a CRM. Now they're showing up on Google, booking new clients who find them online, and growing their business beyond just referrals.
Before & After: The Numbers
Previous website
None (zero)
Full SEO platform
Service pages
0
6 SEO-optimized
Area pages
0
15 cities covered
Google presence
Invisible
Ranking in target cities
Lead tracking
Phone & texts only
Full CRM pipeline
Cost estimator
None
Built-in (pre-qualifies leads)
Review system
None
Automated requests
Online discovery
Word-of-mouth only
Google + direct + referral
PrideShield was operating the old-fashioned way — calling, texting, and relying on word-of-mouth to land every job. No website. No Google presence. No way for someone searching "sealcoating near me" to find them. The work was good and the customers were happy, but growth was capped at whoever already knew the owner's phone number.
- No website at all — completely invisible on Google
- Every lead came from personal calls, texts, and word-of-mouth only
- No way for new customers searching "sealcoating near me" to find them
- No service pages — couldn't rank for driveway, parking lot, crack filling searches
- No area pages — missing traffic from 15 cities they could serve
- No CRM or lead tracking — everything managed via phone and text messages
- No online reviews strategy despite satisfied customers
- Competitors showing up on Google and getting the calls instead
- Growth capped at personal network — couldn't scale beyond referrals
Went from no online presence to a full SEO platform — 6 service pages, 15 area pages across the Detroit metro, a cost estimator, CRM, and automated follow-ups. Now booking clients who find them on Google instead of relying solely on who they already know.
- 6 dedicated service pages — driveway sealcoating, parking lots, crack filling, striping, walkways, pothole repair
- 15 area pages covering Ann Arbor to Sterling Heights and everything in between
- Built-in cost estimator for instant ballpark pricing on sealcoating projects
- Full LocalBusiness, Service, FAQPage, and AggregateRating schema markup
- CRM tracking every lead from first visit to completed job
- Automated review requests building their Google reputation from scratch
- Portfolio gallery showcasing completed residential and commercial projects
- Admin dashboard for managing services, testimonials, blog, and SEO settings
- Now getting calls from people who found them on Google — not just referrals
Inside the Platform
What I Actually Built for PrideShield Sealcoating
SEO pages, CRM, cost estimator, review automation, admin dashboard — here's a walkthrough of every feature running on PrideShield Sealcoating's platform.
SEO Website Built from Zero
PrideShield had no website at all — not even a template. I built 6 dedicated service pages targeting sealcoating, crack filling, striping, and pothole repair searches across the Detroit metro. Plus 15 area pages covering every city from Ann Arbor to Sterling Heights.
Cost Estimator for Sealcoating Projects
Homeowners select their surface type (driveway, parking lot, walkway), enter approximate square footage, and choose add-ons like crack filling or striping. PrideShield gets a pre-qualified lead with project scope and budget expectations.
“I ran my business for 8 years without a website — just calls and texts. Within weeks of going live, I started getting inquiries from people I'd never met who found me on Google. The estimator is a game-changer — people come in knowing what to expect instead of just asking for a price.”
PrideShield Sealcoating
Owner, PrideShield Sealcoating
Your Business Could Be Next
Every case study starts the same way — a service business with great work and a website that doesn't reflect it. If that sounds familiar, let's talk.
24hrs
Site built & live
3 weeks
First organic lead
90 days
Fully booked
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